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![](https://pro2-bar-s3-cdn-cf1.myportfolio.com/3e9c6770ec32a1fc35c72c02b3c861a9/2dc838819fc19faf4c0dece1_rw_1920.jpg?h=1743dac2db9b937448b838b843b59f88)
Tom Bedecarre, Co-Founder & Chairman @ AKQA, presenting their approach to brand expansion through marketing.
![](https://pro2-bar-s3-cdn-cf4.myportfolio.com/3e9c6770ec32a1fc35c72c02b3c861a9/ffa602d1fbed4a3e4d18ac05_rw_1920.jpg?h=9a088a4f4b4aab008cbd3cc452888d8a)
Michael Zimbalist, SVP Advertising Products, Research & Development / New York Times Company delivers a presentation on native advertising within news media.
![](https://pro2-bar-s3-cdn-cf3.myportfolio.com/3e9c6770ec32a1fc35c72c02b3c861a9/ea8226ffc1288d170a5a8447_rw_1920.jpg?h=07434563d8b1bb3190b1ac96e7dfd377)
Presentation of cognitive computing and big data at IBM Watson
![](https://pro2-bar-s3-cdn-cf1.myportfolio.com/3e9c6770ec32a1fc35c72c02b3c861a9/2f9bd458051c8b51a9d47f51_rw_1920.jpg?h=99105ca899ab818563a55021cab006ac)
Presentation of cognitive computing and big data at IBM Watson
![](https://pro2-bar-s3-cdn-cf1.myportfolio.com/3e9c6770ec32a1fc35c72c02b3c861a9/946bf88d288757f587ca1739_rw_1920.jpg?h=6ae360468ee8419ef978073ae7ea3b9c)
Alberto Savoia of Google discusses the advantages of Pretotyping over Prototyping when launching new products.
![](https://pro2-bar-s3-cdn-cf6.myportfolio.com/3e9c6770ec32a1fc35c72c02b3c861a9/a9d6bbbf5949c88a649c18f6_rw_3840.jpg?h=268348ec1540d3852cc24fc935d8853e)
Steve Blank, recognized for developing the Customer Development methodology - Presentation on the history of Silicon Valley and its impact on innovation.
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Presentation by FACTORY, Germany's largest startup campus.
![](https://pro2-bar-s3-cdn-cf1.myportfolio.com/3e9c6770ec32a1fc35c72c02b3c861a9/9092e4cd218601a147c5f1ed_rw_1920.jpg?h=adc86d6295938b5d56b41e7e0d5b59f1)
Todd Cullen, Chief Data Officer of Ogilvy & Mather - Presentation on how creativity can use big data.
![](https://pro2-bar-s3-cdn-cf1.myportfolio.com/3e9c6770ec32a1fc35c72c02b3c861a9/c4e53d8dc0cd45dcc4bd56fb_rw_1920.jpg?h=1a05483547f6ebc2aa4511f442b83d7c)
MIchael Conrad, Founder of the Berlin School and former ECD of Burnett, calls in.
![](https://pro2-bar-s3-cdn-cf6.myportfolio.com/3e9c6770ec32a1fc35c72c02b3c861a9/a8472c5f7d81d3461075b05b_rw_1920.jpg?h=4092b0e22439d3b763ec952894550d11)
Dr. Lechner - Presentation on complexity, change, and big data.
![](https://pro2-bar-s3-cdn-cf.myportfolio.com/3e9c6770ec32a1fc35c72c02b3c861a9/bbcb893ad234442842cba7ee_rw_1920.jpg?h=e687ab940614a4b5b5334b3c45627c11)
Class is in session.
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My Berlin School friends.